The MarTech Walk / Archive

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Browse practical thinking on Adobe Experience Cloud, data collection and what it takes to make technology useful.

Filtering by tag:Adobe Launch

Tagged Adobe Launch

3 articles

MarTech Tags·Sep 6, 2022

A practical step-by-step guide to configuring the TikTok Conversion API using Adobe Launch and Adobe Event Forwarding for server-side tracking.

MarTech Tags·Aug 8, 2022

Step-by-step guide to implementing Facebook Conversions API with Adobe Launch and Adobe Event Forwarding to enable accurate server-side tracking.

Data Collection·Jul 25, 2022

A comprehensive overview of Adobe Experience Platform data collection capabilities including Web SDK, Mobile SDK, and server-side APIs.